The Business Model Canvas : Let your business thrive with this simple model
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Maslow's Hierarchy of Needs : Gain vital insights into how to motivate people
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YouTube, The Home of Vlogging : The rise of video on demand
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Pareto's Principle : Expand your business with the 80/20 rule
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Spotify, Music for Everyone : The meteoric rise of the world's top streaming service
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CIM 5 The Market Planning Process : Study Text
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Business Essentials - Marketing Principles Course Book 2015
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Business Essentials - Marketing Intelligence and Planning Course Book 2015
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Business Essentials - Marketing and Sales Strategy Course Book 2015
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La pyramide des besoins de Maslow : Pourquoi faut-il comprendre les besoins du client ?
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Le benchmarking : S'inspirer des plus grands pour evoluer
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Chris Anderson et la longue traine : Le business model du web
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Spotify : "Music for everyone" : Quel avenir pour le geant de la musique en streaming ?
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Comment vendre sur eBay de maniere efficace ? : Les techniques pour une annonce attractive
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Gestalt Psychology for Marketing and Leadership : Influence customer perceptions and make your advertising more memorable
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Benchmarking for Businesses : Measure and improve your company's performance
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Business Model Canvas : Elaborer une strategie de developpement
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Amazon, genie de l'e-commerce : « Travailler dur, s'amuser, ecrire l'histoire » Jeff Bezos
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La pyramide de Maslow : Comprendre et classifier les besoins humains
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