The Why of Consumption : Contemporary Perspectives on Consumer Motives, Goals and Desires
Cynthia Huffman
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Romancing the Market
Stephen Brown
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Marketing and Feminism : Current issues and research
Miriam Catterall
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Explorations in Consumer Culture Theory
John F. Sherry
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Celebrity Fans and Their Consumer Behaviour : Autoethnographic Insights into the Life of a Fan
Markus Wohlfeil
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Food and Experiential Marketing : Pleasure, Wellbeing and Consumption
Wided (B&C Consulting Group) Batat
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Marketing Apocalypse : Eschatology, Escapology and the Illusion of the End
Jim Bell
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Representing Consumers : Voices, Views and Visions
Barbara Stern
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Representing Consumers : Voices, Views and Visions
Barbara Stern
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Romancing the Market
Stephen Brown
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Marketing and Social Construction : Exploring the Rhetorics of Managed Consumption
Chris (Royal Holloway, University of London, UK) Hackley
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Marketing and Feminism : Current issues and research
Miriam Catterall
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The Why of Consumption : Contemporary Perspectives on Consumer Motives, Goals and Desires
Cynthia Huffman
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Imagining Marketing : Art, Aesthetics and the Avant-Garde
Stephen Brown
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Visual Consumption
Jonathan Schroeder
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Visual Consumption
Jonathan Schroeder
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Consuming Books : The Marketing and Consumption of Literature
Stephen Brown
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Marketing Discourse : A Critical Perspective
Per Skalen
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Interpreting Consumer Choice : The Behavioural Perspective Model
Gordon Foxall
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Consuming Books : The Marketing and Consumption of Literature
Stephen Brown
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Motherhoods, Markets and Consumption : The Making of Mothers in Contemporary Western Cultures
Stephanie (University of Edinburgh, UK) O'Donohoe
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Contemporary Perspectives on Corporate Marketing : Contemplating Corporate Branding, Marketing and Communications in the 21st Century
John M.T. (Brunel University, UK) Balmer
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Consumer Culture, Branding and Identity in the New Russia : From Five-year Plan to 4x4
Graham Roberts
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