Empirical Approaches to Social Representations, Hardback Book

Empirical Approaches to Social Representations Hardback

Edited by Glynis M. (Professor of Psychology and Head of Department of Psychology, Professor of Psy Breakwell, David V. (Professor of Psychology, Professor of Psychology, University of Surrey) Canter

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A long-awaited and critical review of a key topic, this book shows how different empirical approaches to the study of social representations are viable and can be complementary.

Empirical examples of the analysis of particular social representations - from museums to new technology - are included.

The ten chapters in the first half of the book present the key arguments concerning the relationship between the theory and methods.

The second half looks at a wide variety of research topics.

Of central concern to all the topics are the circumstances under which one can be certain of having described a social representation.

The answer lies in the use of multivariate statistical analysis, the use of which is clearly explained.

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