Strategic International Marketing : Strategy Development and Implementation
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Maria (Abo Akademi University, Finland.) Ivanova-Gongne
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Rama Prosad Banerjee
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Slawomir J. Magala
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Gargi (National Institute of Bank Management (NIBM), Pune, Ind Sanati
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Natsuyo N. Lipschutz
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Albert G. Zeufack
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Gargi (National Institute of Bank Management (NIBM), Pune, Ind Sanati
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R. C. (Amity Business School (AUG), Gurugram, India) Sharma
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R. C. (Amity Business School (AUG), Gurugram, India) Sharma
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Suraksha (Newcastle University, UK) Gupta
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Gran Brulin
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