Customer-Dominant Logic : Kundendominantes Management als neue Zielgroe im Relationship Marketing
Manfred Bruhn
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Tourism Planning : Policies, Processes and Relationships
C. Michael Hall
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Understanding and Managing Tourism Impacts : An Integrated Approach
C. Michael Hall
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Tourism and Climate Change : Impacts, Adaptation and Mitigation
Daniel Scott
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Tourism and Climate Change : Impacts, Adaptation and Mitigation
Daniel Scott
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Format: eBook (EPUB)
Understanding and Managing Tourism Impacts : An Integrated Approach
C. Michael Hall
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Format: eBook (PDF)
Quality Management for Services : Handbook for Successful Quality Management. Principles - Concepts - Methods
Manfred Bruhn
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Tourism and Resilience : Individual, Organisational and Destination Perspectives
C. Michael Hall
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Tourism and Resilience : Individual, Organisational and Destination Perspectives
C. Michael Hall
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Format: eBook (EPUB)
Exzellenz im Dienstleistungsmarketing : Fallstudien zur Kundenorientierung
Manfred Bruhn
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Dienstleistungsmarketing : Grundlagen - Konzepte - Methoden. Mit Fallstudien
Heribert Meffert
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Dienstleistungsmarketing : Grundlagen - Konzepte - Methoden
Heribert Meffert
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Handbuch Dienstleistungsmarketing : Planung - Umsetzung - Kontrolle
Manfred Bruhn
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Dienstleistungsmarketing : Grundlagen - Konzepte - Methoden
Heribert Meffert
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Format: eBook (EPUB)
Sports Marketing : Fundamentals - Strategies - Instruments
Manfred Bruhn
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Format: eBook (EPUB)