Strategic International Management : Text and Cases
Dirk Morschett
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Strategic Retail Management : Text and International Cases
Joachim Zentes
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Strategic Retail Management : Text and International Cases
Joachim Zentes
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Strategic Retail Management : Text and International Cases
Joachim Zentes
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Institutionalisierung und Koordination von Auslandseinheiten : Analyse von Industrie- und Dienstleistungsunternehmen
Dirk Morschett
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Strategieplanungsprozess : Strategische Analysen, Ziele, Optionen und Projekte
Rudolf Grunig
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Procede de planification strategique : Analyses, Objectifs, Options et Projets
Rudolf Grunig
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The Strategy Planning Process : Strategic Analyses, Objectives, Options and Projects
Rudolf Grunig
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The Strategy Planning Process : Strategic Analyses, Objectives, Options and Projects
Rudolf Grunig
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Retail Branding und Integriertes Handelsmarketing : Eine verhaltenswissenschaftliche und wettbewerbsstrategische Analyse
Dirk Morschett
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Developing International Strategies : Going and Being International for Medium-sized Companies
Rudolf Grunig
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