The Innovator's Dilemma : When New Technologies Cause Great Firms to Fail
Clayton M. Christensen
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The Innovator's Solution : Creating and Sustaining Successful Growth
Clayton M. Christensen
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Social Marketing : Behavior Change for Good
Nancy R. Lee
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Difficult Conversations Don't Have to Be Difficult : A Simple, Smart Way to Make Your Relationships and Team Better
Jon Gordon
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The Innovator's Dilemma : When New Technologies Cause Great Firms to Fail
Clayton M. Christensen
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B2B Brand Management
Philip Kotler
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HBR's 10 Must Reads on Managing Yourself (with bonus article "How Will You Measure Your Life?" by Clayton M. Christensen)
Harvard Business Review
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The Innovator's Solution : Creating and Sustaining Successful Growth
Clayton M. Christensen
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HBR at 100 : The Most Influential and Innovative Articles from Harvard Business Review's First Century
Harvard Business Review
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The Innovator's Dilemma : When New Technologies Cause Great Firms to Fail
Clayton M. Christensen
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Marketing Management : European Edition
Philip Kotler
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How Will You Measure Your Life? (Harvard Business Review Classics)
Clayton M. Christensen
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Framework for Marketing Management, A, Global Edition : European Edition
Philip Kotler
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HBR at 100 : The Most Influential and Innovative Articles from Harvard Business Review's First Century
Harvard Business Review
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The Power of Positive Leadership : How and Why Positive Leaders Transform Teams and Organizations and Change the World
Jon Gordon
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The Carpenter : A Story About the Greatest Success Strategies of All
Jon Gordon
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Marketing: An Introduction, Global Edition
Gary Armstrong
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Principles of Marketing
Philip Kotler
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You Win in the Locker Room First : The 7 C's to Build a Winning Team in Business, Sports, and Life
Jon Gordon
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HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt)
Harvard Business Review
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The Innovator's DNA : Mastering the Five Skills of Disruptive Innovators
Jeff Dyer
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The No Complaining Rule : Positive Ways to Deal with Negativity at Work
Jon Gordon
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Marketing Management, Global Edition
Philip Kotler
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HBR's 10 Must Reads on Innovation (with featured article "The Discipline of Innovation," by Peter F. Drucker)
Harvard Business Review
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