Individuals in B2B Marketing : Sensemaking and Action in Context
Maria (Abo Akademi University, Finland.) Ivanova-Gongne
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Contemporary Marketing and Consumer Behaviour in Sustainable Tourism
Maria (University of Salerno, Italty) Palazzo
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East Asian Ethical Life and Socio-economic Transformation in the Twenty-First Century : The Ethical Sources of the Entrepreneurial Renewal of Companies and Communities
Carsten Herrmann-Pillath
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Responsible Marketing for Well-being and Society : A Research Companion
Michael Saren
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Civil Society Organisations and State-Owned Enterprises in South Africa : Promoting Accountability and Corporate Governance
Julieth Gudo
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Behind the Scenes of Indie Film Marketing : A FilmSnobbery Field Guide
Nicholas LaRue
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Islamic Sustainable Finance : Policy, Risk and Regulation
Mohd Ma'Sum Billah
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Project Management for Book Publishers : The Programs and Workflows Behind Making Books and Digital Products
John Rodzvilla
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Promise, Pitfalls, and Potential of Social Entrepreneurship : Positive Change Unleashed
Sheila Cannon
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Practical Digital Marketing and AI Psychology : How to gain online consumer trust and sales using technologies and psychology
J. Jonathan Gabay
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Entrepreneurship, Innovation, and Sustainable Growth : Theory, Policy, and Practice
Nader H. Asgary
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Entrepreneurship, Innovation, and Sustainable Growth : Theory, Policy, and Practice
Nader H. Asgary
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Sustainable Marketing and the Circular Economy in Poland : Key Concepts and Strategies
Anita Proszowska
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Materials and Sustainability : Building a Circular Future
Julia L Freer Goldstein
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City Branding in Chinese Megacity Regions : Against the Background of Ecological Modernization
Haiyan Lu
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The Darker Side of Social Media : Consumer Psychology and Mental Health
Angeline (The University of Texas at Austin, USA) Close Scheinbaum
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The Darker Side of Social Media : Consumer Psychology and Mental Health
Angeline (The University of Texas at Austin, USA) Close Scheinbaum
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Corporate Group Legitimacy : Reconceptualising The Corporate Group
Peter Underwood
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Virtual Influencers : Identity and Digitality in the Age of Multiple Realities
Esperanza Miyake
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Advertising Disability
Ella Houston
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Sustainable Marketing Planning
Neil Richardson
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Sustainable Marketing Planning
Neil Richardson
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Public Relations Planning : A Practical Guide for Strategic Communication
Jr., Edward T. Vieira
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Public Relations Planning : A Practical Guide for Strategic Communication
Jr., Edward T. Vieira
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