Marketing: An Introduction, Global Edition
Gary Armstrong
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Principles of Marketing
Philip Kotler
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Philip Kotler
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Principles of Marketing, An Asian Perspective
Philip Kotler
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Anders, Ph.D. Parment
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Multinational Strategic Management : An Integrative Entrepreneurial Context-Specific Process
Erdener Kaynak
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European Perspectives in Marketing
Erdener Kaynak
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Philip Kotler
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Industrial Products : A Guide to the International Marketing Economics Model
Erdener Kaynak
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Management Education in the Chinese Setting
Erdener Kaynak
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Consumer Behavior in Asia : Issues and Marketing Practice
Erdener Kaynak
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Philip Kotler
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The Global Business : Four Key Marketing Strategies
Erdener Kaynak
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Food and Agribusiness Marketing in Europe
Erdener Kaynak
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International Marketing : Sociopolitical and Behavioral Aspects
Erdener Kaynak
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Philip Kotler
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