Product Research Rules : Nine Foundational Rules for Product Teams to Run Accurate Research That Delivers Actionable Insight
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Eric Berridge
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Jorge David Fernandez Gomez
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Julian Adams
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Dr Rachel Lawes
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Andrew Smith
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Karin M. (University of Boras, Sweden) Ekstrom
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Paco Underhill
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Emmanuel Probst
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Jonah Berger
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Jan Y. Yang
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Trish Palmer
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Wided (University of Lyon 2, France) Batat
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Sanal Kumar (IIM Nagpur, India) Velayudhan
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Jan Y. Yang
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Katie Tucker
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Katie Tucker
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Michael J. G. (University of Leeds, UK) Parnwell
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Martin Gunther
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Philip Graves
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Shlomo Benartzi
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Philipp Klaus
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