Personal Branding in the Knowledge Economy : The Inter-relationship between Corporate and Employee Brands
Wioleta Kucharska
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Strategic Communication in a Global Crisis : National and International Responses to the COVID-19 Pandemic
Ralph (Leeds Beckett University, UK.) Tench
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Internal Communication and Employer Brands
Ana Tkalac (University of Zagreb, Croatia) Vercic
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Public Relations for Public Health and Social Good
Brooke W. (University of South Carolina, USA) McKeever
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Risk Management Maturity : A Multidimensional Model
Sylwia (Jagiellonian University, Poland) Bak
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Nonprofit Communications : A Mission-Driven and Human-Centered Approach
Kelly C. (Syracuse University, USA) Gaggin
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Diversity, Equity, and Inclusion in Strategic Communications : Becoming Culturally Proficient Communicators
Lee (Elon University, USA) Bush
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Crisis Communication Case Studies on COVID-19 : Multidimensional Perspectives and Applications
Carolyn Bronstein
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The Rules of Public Relations : Legal and Ethical Issues in Contemporary Practice
Cayce Myers
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Effective Media Relations
C.V. Narasimha Reddi
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The New Guide to Identity : How to Create and Sustain Change Through Managing Identity
Wolff Olins
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Say It With Charts: The Executive’s Guide to Visual Communication
Gene Zelazny
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How to Win Campaigns : Communications for Change
Chris Rose
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How Brands Grow 2 Revised Edition : Including Emerging Markets, Services, Durables, B2B and Luxury Brands
Jenni (Research Professor and Associate Director, Research P Romaniuk
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Public Relations For Dummies
Eric Yaverbaum
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Hype Yourself : A no-nonsense PR toolkit for small businesses
Lucy Werner
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The PR Masterclass : How to develop a public relations strategy that works!
Alex Singleton
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Share This : The Social Media Handbook for PR Professionals
CIPR (Chartered Institute of Public Relations)
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Myths of PR : All Publicity is Good Publicity and Other Popular Misconceptions
Rich Leigh
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Build Your Community : Turn your connections into a powerful online community
Richard Millington
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A Dictionary of Marketing
Charles Doyle
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Persuasive Copywriting : Cut Through the Noise and Communicate With Impact
Andy Maslen
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The PR Bootcamp : Take Your Business from Invisible to Unstoppable
Angelica Malin
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Brand Yourself : A no-nonsense brand toolkit for small businesses
Lucy Werner
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