Nudge, Nudge, Think, Think : Experimenting with Ways to Change Citizen Behaviour,
Peter (Professor of Public Policy) John
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Resurrecting Retail : The Future of Business in a Post-Pandemic World
Doug Stephens
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Lifescale : How to Live a More Creative, Productive, and Happy Life
Brian Solis
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Love, Money, and Parenting : How Economics Explains the Way We Raise Our Kids
Matthias Doepke
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Mixed Signals : How Incentives Really Work
Uri Gneezy
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The Edward Bernays Reader : From Propaganda to the Engineering of Consent
Edward Bernays
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Love, Money, and Parenting : How Economics Explains the Way We Raise Our Kids
Matthias Doepke
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Extraordinary Popular Delusions and the Madness of Crowds : Vol.1-3
Charles MacKay
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Give Yourself a Nudge : Helping Smart People Make Smarter Personal and Business Decisions
Ralph L. (Duke University, North Carolina) Keeney
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The Age of Addiction : How Bad Habits Became Big Business
David T. Courtwright
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The Culture of Contentment
John Kenneth Galbraith
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Cents and Sensibility : What Economics Can Learn from the Humanities
Gary Saul Morson
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Conformity : The Power of Social Influences
Cass R. Sunstein
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Algorithms, Blockchain & Cryptocurrency : Implications for the Future of the Workplace
Gavin (Manchester Metropolitan University, UK) Brown
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Under the Influence : Putting Peer Pressure to Work
Robert H. Frank
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Behavioral Economics : The Basics
Philip Corr
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The Customer-Base Audit : The First Step on the Journey to Customer Centricity
Peter Fader
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The Things We Love : How Our Passions Connect Us and Make Us Who We Are
Aaron Ahuvia
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The Origins of Unfairness : Social Categories and Cultural Evolution
Cailin (Associate Professor, Associate Professor, University O'Connor
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The New Technology State : How Our Digital Dreams Became Societal Nightmares -- and What We Can Do about It
Bill Raduchel
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Assemblage : The Art and Science of Brand Transformation
Emmanuel Probst
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Remaking Culture on Wall Street : A Behavioral Science Approach for Building Trust from the Bottom Up
Henry Engler
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Taxing Sin
Michael Thom
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Imperfect Perception and Stochastic Choice in Experiments
Pablo (Universidad Loyola Andalucia) Branas-Garza
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