Your Future Self : How to Make Tomorrow Better Today
Hal Hershfield
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An Introduction to Behavioral Economics
Nick Wilkinson
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Subscribed : Why the Subscription Model Will Be Your Company s Future and What to Do About It
Tien Tzuo
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Mapping Experiences : A Complete Guide to Creating Value through Journeys, Blueprints, and Diagrams
Jim Kalbach
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The Foundations of Behavioral Economic Analysis
Sanjit (Professor of Economics, University of Leicester) Dhami
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A Course in Behavioral Economics
Erik (George Mason University, USA) Angner
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Outcomes Over Output : Why customer behavior is the key metric for business success
Joshua Seiden
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The Velvet Rope Economy : How Inequality Became Big Business
Nelson Schwartz
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Who Can You Trust? : How Technology Brought Us Together and Why It Could Drive Us Apart
Rachel Botsman
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Adaptive Markets : Financial Evolution at the Speed of Thought
Andrew W. Lo
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Fostering Sustainable Behavior : An Introduction to Community-Based Social Marketing (Third Edition)
Doug McKenzie-Mohr
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Experimetrics : Econometrics for Experimental Economics
Peter Moffatt
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Desire Code : Designing services people want
Denise Hampson
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Overdressed
Elizabeth L. Cline
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More. Numbers. Every. Day. : How Figures Are Taking Over Our Lives – And Why It's Time to Set Ourselves Free
Micael Dahlen
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Identity Economics : How Our Identities Shape Our Work, Wages, and Well-Being
George A. Akerlof
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The Sex Factor : How Women Made the West Rich
Victoria Bateman
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An Economist’s Lessons on Happiness : Farewell Dismal Science!
Richard A. Easterlin
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Behavioral Finance : What Everyone Needs to Know®
H. Kent (University Professor of Finance, University Professor Baker
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The Scout Mindset : Why Some People See Things Clearly and Others Don't
Julia Galef
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Nudge, Nudge, Think, Think : Experimenting with Ways to Change Citizen Behaviour,
Peter (Professor of Public Policy) John
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Using Behavioral Science in Marketing : Drive Customer Action and Loyalty by Prompting Instinctive Responses
Nancy Harhut
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