Media Ethics : Cases and Moral Reasoning
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Qualitative Market Research : Principle & Practice
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Consumer Behaviour Analysis : Critical Perspectives on Business and Management
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Integrated Advertising, Promotion and Marketing Communications OLP with eText, Global Edition
Kenneth Clow
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Kenneth Clow
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Sandra Moriarty
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Marketing: An Introduction + MyLab Marketing with Pearson eText, Global Edition
Gary Armstrong
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Chris Hackley
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Encyclopedia of Sports Management and Marketing
Linda E. Swayne
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Marketing Pearson New International Edition, plus MyMarketingLab without eText
Michael Levens
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Encyclopedia of Public Relations
Robert L. Heath
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New Directions in Consumer Research
Paul Hewer
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Marketing in China
Yonggui Wang
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Marketing Ethics
N Craig Smith
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Consumer Research Methods
James Fitchett
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Social Marketing
R. Craig Lefebvre
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New Directions in Critical Marketing Studies
Mark Tadajewski
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International Perspectives of Marketing Theory
Mark Tadajewski
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Philosophy of Marketing
Mark Tadajewski
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