Principles of Marketing
Philip Kotler
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Gary Armstrong
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Malcolm McDonald
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Philip Kotler
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Malcolm McDonald
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Adrian Payne
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Anders, Ph.D. Parment
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Peter Morris
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Martin Newman
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Lynette Ryals
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Principles of Marketing, Plus Principles of Marketing Access Card with Pearson Etext
Philip Kotler
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Marketing Planning for Services
Adrian Payne
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Peter Morris
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Principles of Marketing, An Asian Perspective
Philip Kotler
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Gary Armstrong
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Gary Armstrong
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Philip Kotler
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Marketing Navigation : How to keep your marketing plan on course to implementation success
Edmund (Director and co-founder of Market2win Ltd) Bradford
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Edmund (Director and co-founder of Market2win Ltd) Bradford
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Philip Kotler
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