To Sleep With Anger - The Criterion Collection
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Humor in Advertising : Classic Perspectives and New Insights
Marc G. Weinberger
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Add to BasketLeveraged Marketing Communications : The Importance of Studying the Transfer of Object-to-Brand Associations
Sukki Yoon
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Add to BasketKnowing Him by Heart : African Americans on Abraham Lincoln
Hord Fred Lee Hord
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The Obama Phenomenon : Toward a Multiracial Democracy
Henry Charles P. Henry
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Measurement and Research Methods in International Marketing
Marko Sarstedt
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Add to BasketHumor in Advertising : Classic Perspectives and New Insights
Marc G. Weinberger
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Add to BasketHumor in Advertising : Classic Perspectives and New Insights
Marc G. Weinberger
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Humor in Advertising : Classic Perspectives and New Insights
Marc G. Weinberger
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New Directions in International Advertising Research
S. Tamer Cavusgil
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Add to BasketCross-cultural Buyer Behavior
Charles R. Taylor
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Add to BasketCurrent Research on Gender Issues in Advertising
Yorgos Zotos
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Add to BasketNietzschean Bestiary : Becoming Animal Beyond Docile and Brutal
Christa Davis Acampora
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Computational Methods for Sensor Material Selection
Margaret A. Ryan
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Electronic Word of Mouth as a Promotional Technique : New Insights from Social Media
Shu-Chuan Chu
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Electronic Word of Mouth as a Promotional Technique : New Insights from Social Media
Shu-Chuan Chu
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Electronic Word of Mouth as a Promotional Technique : New Insights from Social Media
Shu-Chuan Chu
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Add to BasketCurrent Research on Gender Issues in Advertising
Yorgos Zotos
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Add to BasketLeveraged Marketing Communications : The Importance of Studying the Transfer of Object-to-Brand Associations
Sukki Yoon
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Add to BasketElectronic Word of Mouth as a Promotional Technique : New Insights from Social Media
Shu-Chuan Chu
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