Meatball Sundae : How new marketing is transforming the business world (and how to thrive in it)
Seth Godin
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This is Marketing : You Can’t Be Seen Until You Learn To See
Seth Godin
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Marketing Management
Philip Kotler
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Transformative Marketing : Combining New Age Technologies and Human Insights
V. Kumar
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A Stakeholder Approach to Corporate Social Responsibility : Pressures, Conflicts, and Reconciliation
Philip Kotler
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The Practice
Seth Godin
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We Are All Weird : The Rise of Tribes and the End of Normal
Seth Godin
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Framework for Marketing Management, A, Global Edition : European Edition
Philip Kotler
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Marketing: An Introduction, Global Edition
Gary Armstrong
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Principles of Marketing
Philip Kotler
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HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt)
Harvard Business Review
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Principles of Marketing, Global Edition
Philip Kotler
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Principles of Marketing : Scandinavian Edition
Anders, Ph.D. Parment
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Social Marketing - International Student Edition : Behavior Change for Social Good
Nancy R. Lee
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Marketing Management, An Asian Perspective
Philip Kotler
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Social Marketing : Behavior Change for Good
Nancy R. Lee
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Principles of Marketing, An Asian Perspective
Philip Kotler
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Free Prize Inside : The Next Big Marketing Idea
Seth Godin
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Meatball Sundae : How new marketing is transforming the business world (and how to thrive in it)
Seth Godin
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Principles of Marketing Scandinavian Edition : Scandinavian Edition
Anders, Ph.D. Parment
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Strategic Marketing for Non-Profit Organisations : Pearson New International Edition
Alan Andreasen
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Framework for Marketing Management : Integrated PharmaSim Simulation Experience
Philip Kotler
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Social Marketing to Protect the Environment : What Works
Doug McKenzie-Mohr
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